Iran Khodro opens its 15th priority sale round with 25,200 cars; the factory to market gap on the Dena Plus automatic is at least 638 million tomans (Wednesday, September 9, 2026)

Six hundred and thirty eight million tomans of a Dena Plus automatic's market price is not the factory's share. The factory price is two point six one billion tomans, and the open market price is three point two five billion. Iran Iran Khodro opened its fifteenth priority sale round at noon today. These six cars were trading at these prices on the open market today. Registration stays open until midnight on Friday, the eleventh of September. The Dena Plus automatic is the most expensive on this list, the Soren Plus the cheapest. One car carries two prices because two different mechanisms set them. Twenty five thousand two hundred vehicles, six models, and delivery thirty days after contract. The market sits twenty four point four percent above the factory rate, on our own data. The factory price is fixed in the circular; the market price has no ceiling but the buyer. Over three weeks, the cost of joining the purchase queue has kept falling. The capacity announced for this round is twenty five thousand two hundred vehicles. This gap is nobody's guaranteed profit; it measures two prices on a single day. As long as the factory price holds, this gap stays above six hundred million tomans.